John Deere, a U.S. Icon, Is Undermined by Tariffs and Struggling Farmers

    https://www.nytimes.com/2025/09/04/business/john-deere-tractor-sales-down-farmers-struggle.html?unlocked_article_code=1.jU8.cDXI.6FeV1KmiBoE3

    Posted by Majano57

    3 Comments

    1. They’re kidding right? Coming from a farming family, Deere has been undermining itself via price increases over a number of years, reduction in rural repair support, increasing DRM for parts, and ignoring the competition that’s been doing the opposite.

    2. DavidSPumpkins1031 on

      Let it fall apart so that more companies can compete and this market will be much more fair and competitive. And I say this as a guy who works for one of the tire companies that sell to JD.

    3. Hot-Celebration5855 on

      Deere has issues beyond just tariffs but it also illustrates why Trump’s tariff policy is about taxation and not manufacturing job creation.

      Putting tariffs on raw materials like steel lumber aluminum copper etc means that the American manufacturers who use those materials are going to be less competitive, charge higher prices, and likely sell less equipment. And of course the farmers who buy that equipment will also suffer. It’s net negative.

      Tariffs in China made sense. They were clearly engaging in predatory trade. Tariffing every country in the world and especially American allies was dumb as heck

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