For marketing in general, would incentivising customers to promote your business on social media by making posts be a good idea? e.g 10% if you post about us. Any local businesses doing this?
What niches would this sort of abstract idea work best? Like would it work in e.g cafes?
Would asking customers to promote the business on social media be a good idea?
byu/ArFiction inbusiness
Posted by ArFiction
2 Comments
genuine user generated content is always golden, but it’s how you do it organically that means the most.
I’ve seen some retail brands offer a loyalty scheme where you get x number of extra points if you follow on different socials and y loyalty points if you post/tag them in (they seem to be shopify sites). I’ve seen others offer competitions, where you could win a free product if you take a photo and tag them on insta (this was a florist) so there’s definitely opportunities to do this.
I’ve seen small cafes do this with free coffee vouchers, and it actually works. People love sharing their latte art for a discount.