bro is building a flour brand. yes, FLOUR. the most unsexy, saturated market you can think of. but here's what nobody sees: he's pitched to 150+ vcs. created custom decks for each one. got rejected 140+ times. kept going. he's raised money now, won startup competitions, actually making revenue
    but the grind behind it? waking up every day knowing you're selling flour in 2024. getting laughed at in rooms. being told "this won't scale" for the 50th time.

    most people give up at pitch 10. he's at 150 and still building. everyone sees the win. nobody sees the 149 no's before the yes. flour might be saturated but he's niching down with different type of attas, iterating, and executing while everyone else is just talking about their "revolutionary saas idea" lol.

    respect the unsexy grind

    my batchmate has literally pitched to 150+ vcs for a flour brand
    byu/Alternative-Wish9912 inEntrepreneur



    Posted by Alternative-Wish9912

    5 Comments

    1. It’s inspiring to see dedication like this! Your batchmate’s persistence in a tough market shows that hard work can pay off, even when the product seems simple. It’s a great reminder that success often lies in the details and the effort behind the scenes. Respect for the grind!

    2. What’s the angle? New player premium brand? Local farm to bag tracking? Artisan blends? Just another brand in the sea of choices play? White label house branding?

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