My dad just recently got an American Express credit card. And my mom was really excited about it. I've also heard other people talk about the card and I don't really get why it is so popular or what's the difference between the credit card of any other bank and an American Express one.
Why are American Express credit cards such a big deal?
byu/Blaise_01 inCreditCards
Posted by Blaise_01
11 Comments
Decades of successful marketing convincing people they are a big deal. That’s literally it
Marketing over decades as a luxury.
You too can use $7 coupons at Dunkin Donuts like a real billionaire.
Good marketing. It’s not that complicated.
It’s just marketing, they’re not. Amex is really bad about turning their cards into coupon books to drive you to spend more. I think in general Amex does have a higher income base.. but there are better cards for most folks spending patterns.
Take my Aunt – she has the platinum because it’s “better than the gold” and ‘pays for itself”, yet she doesn’t travel that often. (Paying for itself is a really low bar for a credit card – you should make 2% at minimum).
Probably mostly hype, depending which card.
The Platinum one has very good lounge access when flying. Gold has really good points earning on dining and supermarkets.
They are good cards, but “excited” is probably excessive.
Anyone with a body and a pulse can get an amex. They’re nothing special
To flex on the poors with their $7 Dunkin credit
They’re not a big deal. Most American Express charge cards have high annual fees and do not make sense for the average person compared to free alternatives. AmEx is not particularly selective, as long as you have at least a year of credit history, a decently clean profile, and a pulse, they’ll give you a card.
The reason AmEx charge cards are sought after anyways is because they reward a lifestyle many people wish they could live, and they market heavily towards that lifestyle. AmEx Platinum can be a solid choice for people who fly international business and first class flights often, because its annual credits compliment that kind of lifestyle, the Membership Rewards ecosystem’s transfer partners compliment that kind of travel, and lounge access is convenient. But a lot of people who don’t even have a passport and haven’t ever left their home town really wish they could give the impression of living like that. So their $1,000/year fees subsidize the rewards for those who the card makes the most sense for.
Wow that must be platinum or something? No one gets excited about $895 paid coupon book.
Depends on the Amex but maybe she’s excited about the coupons that they perceive as free
I just have always had luck with their warranties and customer support.
I am a Diamond Honors BoA customer and this great, they pick up immediately and when I call. But as far as actually resolving issues, I have just always had good luck with AmEx.