Not the sexy stuff.
Not AI hacks or growth tricks.
What’s the unexciting thing you’re doing consistently that’s actually moving revenue or users?
I feel like the boring answers are the real ones
What’s the most boring strategy that’s quietly working for your business?
byu/vladuxs1 inEntrepreneur
Posted by vladuxs1
13 Comments
Price optimization. I move prices up for every product until I’ve reached the maximum accepted sales price for that product. Super boring, and I spend a lot of time on it, but this is where I made the real money the last two years. I sell about 2.500 unique SKU’s. I can try to win a lot of new customers, or I can raise the price with 25 euro’s for a product I sell 2.000 times a year.
It’s simple follow-ups. Every lead, every old prospect, every user question gets a response within 24 hours. Not flashy, but it consistently moves people toward paying or staying active. Do you track how much of your revenue comes from these small touches?
Good sales incentives designed in the right way works well and much better than elaborate plans on decks
Knocking doors.
Incredibly profitable and least sexy strategy I know
Spend time networking where your customers are. Don’t sell to them. Share knowledge and build credibility.
Old-school value-creating SEO still works.
Master the mundane
Consistent outbound cold calls.
Respond immediately to any inbound message, call, or email.
Make sure you always have inventory, no back orders if possible.
Everything ships or delivers same day, no waiting to process and ship any order, 24/7.
If there is any problem with shipping or delivery, we replace the order free no questions asked.
In ten years, i’ve never had any complaints or angry customer service or any of that stuff.But my rule is the Alex Hermozi thing.
Only one person in the angry boat. Whatever someone would call me for that they would be mad about I would agree with them, apologize to them, and be angrier for them than they are themselves. Then, I would make it right even if it cost me.
I want my customers next dollar, not their last dollar.
i look for my ideal clients. i pick up the phone. i tell them what i do. then i ask when i can come see them.
to some i drive 100km+
works like magic
Publishing PR (press releases) about my business to get it cited by AI. I know it’s kinda AI-ish but it’s one of the most low effort boring stuff I’ve ever done
Funny enough not chashing hype or growth hacks but being consistent and giving value whether it’s on social media, writing blogs, getting on calls with people and being genuine… Basic human interations will outlive AI and automation tactics. Don’t get me wrong I have automations for my clients and my business but somethings are best left to humans.
I work in an on-site service business, and what’s worked for me is pretty boring. I show up exactly when I say I will (give or take a couple of minutes), and I’m honest even when it costs me money. If something isn’t actually in the client’s best interest, I say so and point them in the right direction. It doesn’t always pay off immediately, but it builds real trust. Those clients tend to stay, refer others, and become genuinely loyal.
So my dad has a jewelry store and in November me and my brother decided to gather all of our previous customers’ phone numbers and add them to an excel sheet so we can reach out to them via text message to inform them about our Black Friday sale. Although the conversion rate was less than 1%, it was still a good way to make a good amount of sales. Now every time there’s a new customer we just add them to the list for future sale updates.
Make the priority delivering a good service. Money becomes irrelevant when you deliver a good service. Concentrate on service delivery.