What do u think of personalised videos for outreach? Is it better than messages? And the open rate do u think ppl would open it if they saw there company logo maybe on the vid ?
Way more engaging than generic copy-paste emails, plus if you nail the logo/company reference most people will at least peek out of curiosity.
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They work until they feel like a template. The moment a lead thinks ‘oh, he just swapped my logo in a generic video,’ it’s over. If you do it, make it so specific that it couldn’t possibly be for anyone else. Otherwise, a clear, punchy text is often better and less ‘creepy’.
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Way more engaging than generic copy-paste emails, plus if you nail the logo/company reference most people will at least peek out of curiosity.
They work until they feel like a template. The moment a lead thinks ‘oh, he just swapped my logo in a generic video,’ it’s over. If you do it, make it so specific that it couldn’t possibly be for anyone else. Otherwise, a clear, punchy text is often better and less ‘creepy’.