Working on a headline for a sales deck. What’s more relevant to Accountants?

Hey,

I'm working on a headline for my sales deck and have two slightly different angles. Which headline do you think is more relevant to an accountancy?

1. Stop relying on referrals. Build a predictable pipeline.

2. Referrals bring clients. They do not build pipelines. A full calendar is not the same as a controlled one.

Would be great to get some feedback.