16 Comments

    1. Embarrassed_Key_4539 on

      Lmao why did you freeze? It’s not a hard question bro. 😅🤣🤣🤣

    2. You don’t know what type of company you run?

      You shouldn’t be running that company.

      I swear this sub has gone so downhill. What kinda post is this man???

    3. Historical-Chef on

      “I run a watermelon extraction company.”

      They ask: wow really? What’s that about? How does it work? What the fuck?

      Then I reveal:

      “Nah got you there! I actually run a [my real business here], how about you?”

    4. RowPuzzleheaded8315 on

      You could say, I convince rocks to think using electricity. Most days they refuse, so I stare at them until one of us breaks.

    5. John_Gouldson on

      I actually run a group of companies with international work. I tell people who ask that I stock shelves at a grocery store, maintaining my privacy and ending a probing conversation.

      (to the person that downvoted me, totally cool and a part of Reddit, but why not tell me what you do? Even with 34 years in business I’m always looking to improve and learn)

    6. Financial-Term-6961 on

      If you can’t explain it to a 12-year-old kid, then you don’t understand it.

    7. NemoMobilisinmobile on

      Bah tu décris simplement et de manière factuel ce que tu fais, ça devrait suffire

    8. “Smart founders build amazing products that never get off the runway because they don’t know how to market them. I help founders clarify their message to get them out of the hole of, ‘we have a great product but no customers,’ to a world where their messaging actually reflects the value of their product, and sales come to them.”

    9. The freeze usually happens because you’re trying to pitch instead of just having a conversation.

      Here’s what works: start with who you help and what problem you solve, not what you built.

      “I run a software company” is a label. “I help small businesses automate their follow-ups so they stop losing leads” is a story.

      The trick is to have three versions ready:
      – The 5-word version: “I make software for dentists”
      – The 1-sentence version: “I build tools that help small service businesses automate their scheduling and follow-ups”
      – The 30-second version: only use this if they actually ask follow-up questions

      Most people just want to know the category so they can file you in their mental Rolodex. Keep it simple, save the details for people who actually care.

      And honestly, sometimes “I run a software company” is enough. The goal isn’t to impress strangers at dinner, it’s to be ready when the right person asks.

    10. TitleLumpy2971 on

      Dude I’ve done this exact thing. “I run a software company” sounds cool until they say “oh what kind” and you realize you have no good one-line answer. What finally worked for me was just saying what problem I actually solve. Something like “I make a thing that turns messy notes into pitch decks so founders don’t have to learn design.” Way less impressive sounding but people actually get it. And most of the time they just go “oh cool” and move on, which is fine by me.

    11. First, gauge how deep they are into your knowledge base with a simple question that roughly pertains to your business like:

      “Have you ever had those 2am genius ideas about something that would make your life easier?”

      Next, Explain your business like a 4 year old trying to get away with something. (vague enough they stay interested but detailed enough they can also switch topics if bored)

      “Well, my job is to take that idea from your head and put it into your hands.”

      Only pitch if you are trying to sell or some people get annoyed

    12. What I have learned is that it is always better to start by stating the problem that you solve, not your job title. Rather than telling people that “I am a founder,” I tend to say, “I help [niche] to save time from [problem].” This automatically prompts people to ask questions because they would want to know how you do what you do. Whether or not your audience belongs to your target group, you have made sure that you give them an interesting story to tell others.

    13. If you can’t answer such a simple question, you probably shouldn’t be self directing your own future, let alone other employees’ futures.

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