I have this idea floating around in my head. I want to analyze radio stations and figure out who advertises.

    Since its radio, there is a lot of local businesses.

    If I managed to build that, could I sell access to that information to local marketing agencies?

    I imagine it like this "Lawyer X and Y are advertising for four months consistently in this area" with this information a marketing agency could go out to similar local Lawyers and try to get their business.

    Im not sure if it makes sense. Its not even a lead list, since you still need to do the work to find similar businesses.

    Im thinking its less competetive since its all locally focused.

    Is this information valuable to marketers?
    byu/Venisol inEntrepreneur



    Posted by Venisol

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