I run a web design agency. We don't just build websites, but we also do the SEO, and implement GHL for them, and really help them generate local high-quality leads. However with AI, facebook ads being down, and many other factors I'm looking to leave this business and explore other business options.
I'm really curious how you made the swap, and what you saw. I'm very excited to change business as I've done this for 5-6 years now and am very much done with it. However, I know ideas don't just come out of nowhere (sometimes they do) and despite all of the research and things I do, I can't find anything I think I'd be good at, or that would work out!
Just looking to get some inspiration from someone who is mega burnt out, and struggling to see the business world from a birds eye point of view!
(This has been something I've toyed with for 2+ years now)
How did i pivot / change your business when things get bad?
byu/maljolxyd inEntrepreneur
Posted by maljolxyd
6 Comments
Audit your revenue data first to see what is actually converting. One small segment is usually still working, so talk to those specific customers to find a niche you can double down on.
I ran an ecommerce store that was doing decent revenue but I had no idea what my actual profit was after ads, shipping, and returns. The dashboard said one thing, reality was different. When I finally sat down and calculated true margins per product, I found out 40% of my SKUs were losing money. Cutting those and doubling down on the profitable ones changed everything overnight.
The pivot wasn’t a new business model. It was just knowing my numbers properly for the first time. Sometimes the fix isn’t strategic, it’s just visibility.
Been there. Instead of starting over, I shifted how I offer the same skills. Burnout was a signal to change the model, not the direction.
I understand that burnout feeling after 5-6 years in the same business! When I was pivoting my agency, finding quality local leads was always a challenge. Tools that help identify local business prospects with accurate contact info can be really valuable during transitions like yours. Have you considered how lead generation might fit into your next business venture?
So, can you make a prioritized list of what exactly you’re good at doing?
Be specific.
Also make a list of your interests. if you keep looking stuff up about a topic, you’re interested. Add it to your list.
THIS MUST BE IN WRITING. There is a part of our mind that keep running day and night figuring things out. It perceives the world through our senses. It communicates via emotions.
It’s the one that wakes you up at night to remind you not to forget….
It’s the one that pops ideas into you head while taking a shower to staring at clouds floating by.
So feed it……
So give us YOUR lists…..
In the middle of this myself. Had a web dev agency for like 3 years and its so crowded now its just not fun anymore, every freelancer with a lovable account is undercutting on price and clients dont care who builds the site. Eventually got interested in agents and AI automation for businesses/enterprises and im super excited about my work again
Client flow isnt there yet tho. Nowhere near what i had before. But it’ll come