A handful of years ago, I read some remarkable news from the tech world – some guy had created digital money. Its name was Bitcoin, and anyone could mine it on a personal computer.
I downloaded the software and tried to mine it.
After three hours of “mining,” no Bitcoin had been mined.
I lost patience and said, “Meh, nonsense.”.
That was a million-dollar mistake.
A decade or so later came the NFT boom – everyone was convinced digital ownership had finally been solved. One of the most famous collections, the Bored Ape Yacht Club, sold “rare” digital monkeys for astronomical prices, with some assets valued in the millions at peak hype.
One famous guy, lets call him J.B. bought a Bored Ape NFT for about $1.3 million during the peak of the hype cycle. At the time, it symbolized status more than utility – entry into an exclusive digital club.
Today, that same asset is worth roughly $12,000, a drop of more than 99%.
Instead of helping people to solve their current problems, I decided to play with a creation of a digital assets. Why?
In practice, finding and solving problems path is slow, expensive, and highly uncertain – you can spend months “solving” something nobody is willing to pay for at scale.
I’d like you to evaluate my plan. The system is already created and operational, so it’s not just a fantasy or a pipe dream.
In short:
An earning credits through gameplay and tournaments, then spending them on banners or parts of a website itself.
Participation should generate real traffic, effectively turning attention into a tradable resource.
My point:
If something can generate income, attract demand, and be sold for value, then it is an asset – whether it’s land, machinery, or a website. A domain with traffic, a software product with paying users, or a digital platform earning ad revenue is no less real than a rental property.
If I'm wrong – tell me at which part.
If you see a perspective – you can try it.
It's at early stages, needs to be tested, last updates made literally minutes ago. But this sub helped me a lot at previous posts, so you deserved to be the first. 😀
Digital Property Ownership: Creating Value vs Solving Problems
byu/Patient-Airline-8150 inEntrepreneur
Posted by Patient-Airline-8150
2 Comments
I went down a similar rabbit hole with “digital assets” and what finally grounded me was asking: who wakes up today with a headache that my thing actually removes? In my case, it wasn’t “owning” something online, it was “I need eyeballs that might actually buy.”
For your game → credits → banners loop, I’d focus hard on who needs that traffic and why it’s better than just buying niche ads or sponsoring a newsletter. I ended up treating it like: can I give a small niche (say indie devs or SaaS founders) targeted attention cheaper and with less hassle than Meta or Google.
I tested demand by pre-selling placement before building out features. Gumroad and Patreon worked okay as lightweight paywalls, but Pulse for Reddit and TweetDeck were what actually showed me where people were already complaining “no one sees my stuff,” so I knew where to pull users from. If you can prove your traffic converts for a tight niche, then yeah, it’s a real asset.
Well, thank you for your time and insights. It’s a broad topic for discussion – especially tactics and what kind of hook actually convinces visitors to register and come back later.
I prepared a few, can’t promote, but looks fun and useful.
There are a lot of folks who wants to own some digital assets with a hope it will increase in value. That’s my plan. 😀