One thing I underestimated about business was how much time gets wasted trying to convince the wrong people.
The people who only want the cheapest option were usually never going to become good clients anyway.
Once I stopped chasing every lead and focused more on people who already understood the value, everything got less frustrating.
One thing I underestimated about business
byu/CleanOpsGuide inEntrepreneur
Posted by CleanOpsGuide
2 Comments
totally agree! the highest-paying customers are the most relaxed; we need to focus on them
The piece that took me longest to internalize was that the cheapest clients are the most expensive on the back end. Not in a “they pay less” way, in actual ops hours per dollar.
We finally tracked support time per client about a year in and the cheapest 20% were eating 3x the hours of the top tier. Same scope, more babysitting, more revisions, more “can you also do this.” The math made the firing decision for me.
Took me about 18 months to learn what you just said. Wish I’d seen this post when I was 6 months in.